{"id":6839,"date":"2025-12-05T10:59:26","date_gmt":"2025-12-05T10:59:26","guid":{"rendered":"https:\/\/www.chemicalukexpo.com\/en\/session\/consumer-products-marketing-v-compliance\/"},"modified":"2025-12-08T00:27:28","modified_gmt":"2025-12-08T00:27:28","slug":"consumer-products-marketing-v-compliance","status":"publish","type":"activity","link":"https:\/\/www.chemicalukexpo.com\/en\/session\/consumer-products-marketing-v-compliance\/","title":{"rendered":"Consumer Products: Marketing v Compliance"},"content":{"rendered":"<p>Chemical Regulation Compliance and Consumer Product Marketing are rarely considered complementary. Fierce competition for retail shelf space, reductions in chemical choice and the explosion of online\/remote sales has resulted in many non-compliant products and unsubstantiated claims. Whilst Enforcement Agencies work hard to protect the user and environment, Murray Smedley takes a Consultants view. What are those placing products are on the market aiming to achieve and how does this influence the End User?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chemical Regulation Compliance and Consumer Product Marketing are rarely considered complementary. Fierce competition for retail shelf space, reductions in chemical choice and the explosion of online\/remote sales has resulted in many non-compliant products and unsubstantiated claims. Whilst Enforcement Agencies work hard to protect the user and environment, Murray Smedley takes a Consultants view. What are [&hellip;]<\/p>\n","protected":false},"featured_media":5381,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_activity_time_start":"10:00","_activity_time_end":"10:15","_activity_date":"2025-05-22","_activity_price":"0","footnotes":""},"edition":[36],"location":[],"track":[27],"activity_type":[34],"class_list":["post-6839","activity","type-activity","status-publish","has-post-thumbnail","hentry","edition-chemuk-2025","track-27","activity_type-business-management-outlook-trade"],"_guests":[{"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/guest\/3865"}],"_sponsors":[],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/activity\/6839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/activity"}],"about":[{"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/types\/activity"}],"version-history":[{"count":1,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/activity\/6839\/revisions"}],"predecessor-version":[{"id":7368,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/activity\/6839\/revisions\/7368"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/media\/5381"}],"wp:attachment":[{"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/media?parent=6839"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/edition?post=6839"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/location?post=6839"},{"taxonomy":"track","embeddable":true,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/track?post=6839"},{"taxonomy":"activity_type","embeddable":true,"href":"https:\/\/www.chemicalukexpo.com\/en\/wp-json\/wp\/v2\/activity_type?post=6839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}